Love is in the air with these 2025 "Valentine's Day" Air Jordans

Like many holidays, Valentine’s Day has seen a slew of themed sneakers over the years, a trend that will continue into 2025 with a new-look Air Jordan 3 Retro.

First rumored back in April, a new mockup of the “Valentine’s Day” Air Jordan 3 has surfaced, reportedly an accurate depiction of the shoe that’s set to hit stores in February. Dressed in a “Washed Coral/Gym Red/Sailboat” colorway, this Air Jordan 3 is almost entirely covered in a faded pink hue, even filling in the shoe’s signature elephant print overlays.

Expect the red to be used conservatively, appearing only on the bottom and top eyestays, tongue Jumpman branding, and heel — though that last detail isn’t visible in the latest mockup images. This Air Jordan 3 features an off-white sailboat hue on the midsole, sole, and center eyestays.

Various sneaker brands have released Valentine’s Day-themed sneakers over the years. Nike’s offerings have undoubtedly been the most memorable, with highlights including the Strangelove x SB Dunk Lows and various Air Force 1s.

In 2018, Jordan Brand went all out to celebrate the heartwarming holiday with an all-red Air Jordan 8 Retro featuring the words "Love Me" and "Love Me Not" printed beneath its unique support strap. In 2013, the Air Jordan 5 was transformed into a shimmering "Gym Red/Ion Pink" and embellished with heart-shaped basketball embroidery.

Another holiday dominated by themed sneaker releases is Halloween. This year alone, Nike and Jordan Brand have released several popular styles, including the "X-ray" Kobe 5 Protro, special colorways of the Book 1 and Ja 2, Air Force 1 and Dunks, and glow-in-the-dark Air Jordan 1 Lows.

With an expected release date of February 5, readers will have plenty of time to pick up a pair of the "Valentine's Day" Air Jordan 3 Retro for that special someone in their life. The women's-exclusive colorway has the SKU HJ0178-600 and retails for $215. This article will be updated with more details once confirmed.